Alejandro González Uribe signing an investment document across from an investor
№ 04
Investors
Medellín · 2026
Portfolio companies open to investment
— Investors
Macca projects · True Nap
Materia Prima, coming soon

Invest in the companies of Hotel Business Hub.

◆ Our own capital in every company Reviewed personally by Alejandro See where to invest ↓

Where to invest today.

Some of our companies and their projects are open to investors. Here you'll see which ones, why invest with us and how to start the conversation.

Projects open to investment

Macca

Real estate and hotel development projects in Medellín. Its website lists nine investment projects.

Open to investment

True Nap

Sleep consulting and standards for hospitality. It's launching and raising capital.

Opening to investment soon

Materia Prima

A house of amenity brands for hospitality. Its round opens soon: write to us and we'll let you know.

Why invest with us.

01

We're
inside

We have our own capital in every company and know it from the inside. Investing with us means investing alongside us.

02

The companies
support each other

When one of our companies is useful to another, they become clients. Blackroom, for example, buys from Materia Prima.

03

A buyer's
eye

Our companies buy from the industry at scale. They know what makes a company that sells to hotels valuable, and they put that at the service of the companies we invest in.

How to become an investor.

  1. You write to us.

    Tell us which company or project interests you, or whether you'd like to understand how it works first.

  2. We review it.

    Our team reads it, then Alejandro González personally.

  3. We meet.

    We get in touch and, if there's interest, we set up a meeting to walk you through the opportunity in detail.

Write to us.

Once we know what interests you, we can tell you what's open and what coming in would look like.

Form · Investors Our team reads it, then Alejandro.

Your information stays between us.